Journey builder

Dashboard / Behaviour / Journeys ·

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Journey Builder Co-Pilot
a plain-language read of this page & where to look next

Reconstructs the actual journey each visitor took from the per-session journey-stage labels Visitor Intelligence records (vi2_unified), derives the IDEAL stage order straight from the data — stages ordered by where they typically occur, no invented vocabulary — and runs gap analysis: a stage funnel with drop-offs, the single biggest leak, and per-visitor how-far-they-got versus where-they-dropped, including out-of-order deviations. A transparent, data-driven model (not an LLM). Reads existing data — no extra tracking, cookieless. Feeds the Journey panel of the Visitor Intelligence hub.

Journey Builder

Ideal vs actual journey

Compares the ideal path you want visitors to take against the path they actually take, and shows exactly where they leak out.Needs scored sessions with journey stages in the selected date range.

Last 30 days
Ideal journey funnel
Stage order is derived from the data — where each stage typically occurs across visitors.
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Visitor journey
Enter a visitor id, or open one from the Visitor Intelligence hub's Journey panel.